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Do Online Discussions Really Help?

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Online networking offers easy access to experts without charging your credit card. So...does it really help?

(1) As with any networking effort, ask for information, not advice. Write your question carefully.

"Do you know a good agent for my book?" may lead to advice, like, "Skip the agent - go right to the publisher."

Ask, "Has anyone on the list worked with a reliable agent who handles autobiography?"

or (better) "Has anyone on the list gone through the process of choosing a literary agent? What did you do?"

(2) When you send off a letter to a few hundred or a few thousand strangers, you can't expect privacy. Ethically and legally (though it's tough to enforce), nobody should copy your email and pass it off as his or her own work.

However, a social scientist may perform a content analysis of your postings. A newsletter editor or self-help writer may get ideas for an article or book. And if you shed virtual tears over your horrible job, anyone on the list may recognize your name and forward your email to your boss.

I have no idea whether you would win a court case but I can guarantee your life will be pretty awful for awhile.

(3) "Dear Abby" never claims to be a therapist and online networks cannot substitute for hiring a career or business coach. You can't plan a coherent strategy by asking a series of questions to a group of strangers.

When experts offer advice in a public forum, they're presenting generalized approaches. If they're smart, they're combining altruism with advertising.

If you like a particular expert's answers, consider hiring him or her for a private consultation, where your interests will come first - and your communications will remain confidential.

(4) Want to get some reaction to your redesigned website, your latest slogan or your most recent resume? Market research won't yield useful results unless you find subjects who resemble your target customers.

A group of web designers may not be ideal judges of your website. I prefer to hear from visitors who resemble my actual and potential clients - and am always happy to hear from ezine readers.

Job-hunting? Show your resume to managers who have achieved success in the industry you want to target - preferably those who have experience hiring at your level.

(5) Finally, be aware that anyone can join a virtual discussion group. You can't make assumptions about members who reply to your emails.

I have no children, but many aspects of home business are universal. So I signed up with a discussion group of parents working at home. "Anyone with a dog as large as yours can qualify," the moderator assured me. Cathy Goodwin, Ph.D., author of Making the Big Move, helps midlife professionals navigate career and business transitions. Complimentary Special Report: "How Smart People Can Derail During Transitions" http://www.cathygoodwin.com/subscribe.html. Contact: http://www.cathygoodwin.com/feedback.html Phone: 505-534-4294

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